01: Strategy and Business Development for a Mid-Sized Software Development Company
in the role of Executive Business Consultant
Mid-Sized Software Development Company
Automotive software company focused on solutions for “Embedded AUTOSAR,” functional safety (ISO 26262), A-SPICE, SOTIF, and Cyber Security/ISA (SAE 21434).
Executive Business Consultant
Responsible for sales consulting and supporting the CEO.
- Objective 1: Initiate business development with OEM vehicle manufacturers and position the company as Tier1.
- Objective 2: Support the transition from software developer to product developer & hardware supplier and facilitate project opportunities.
Initial Situation & Tasks:
- Previously positioned as a Tier2 software company, the company aims to achieve Tier1 status and establish direct collaboration with OEM vehicle manufacturers.
- The transition from pure Tier2 software developer to product developer & hardware supplier is to be supported; corresponding acquisition projects are to be facilitated.
Activities / Measures:
- Development of a customer and competitive analysis.
- Active support of the acquisition project “Camera & Display Management System.”
- Establishment of new business relationships and long-term partnerships with technology partners in the areas of video technology and electronics production.
- Contacts with premium OEM manufacturers were established, and customer presentations were conducted.
Key Achievements/Results:
- Business development with a German premium OEM was initiated in the area of software development.
- Business development with a German Tier2 company was initiated in the area of product development and delivery for a “Camera & Display Management System.”
- Strategic partnerships with technology partners were established.
Reference Statement
“He excels at identifying opportunities that others might overlook and translates them into actionable plans.”
CEO
Mid-Sized Software Development Company
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